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The Celio ready-to-wear brand plans to close 102 stores in France, 383 jobs threatened



The textile sector, like many others, is suffering from the health crisis linked to the Covid-19 pandemic. Placed in safeguard procedure at the end of June, the men’s ready-to-wear brand Celio plans to “closure of 102 branch stores and the elimination of 383 jobs”. She announced it on Wednesday, October 28, as part of a job protection plan (PSE) presented to employee representatives.

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According to a management statement, “344 in-store jobs and 39 in support functions” are concerned, specifying that the consultation “will run until the first quarter of 2021”. The stores will remain open “for the Christmas period, with the exception of a few whose leases are expiring”.

The management ensures that it “undertakes to do everything in its power to offer solutions favoring the repositioning of the employees concerned, thanks to internal reclassification measures and personalized support for the construction of external professional projects”.

The brand, founded in 1978, currently has 1,500 stores in 46 countries, including 478 stores in France. In total, it has around 4,200 employees worldwide, including 2,416 in France as of October 1, 2020. “Part of this network is a source of significant financial losses due to the drop in profitability of certain stores”, explains the brand.

Celio is not the only ready-to-wear brand to bear the brunt of the Covid-19 crisis: La Halle, André, Naf Naf or Camaïeu have all lost employees. Recently, the American giant Gap announced that it plans to close all of its stores in Europe by June 2021.

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