“Who got the flower?!” : in Isère, a hip-hop festival far from the big cities

Shows, dance workshops and introduction to graphitis: the whole hip-hop culture is offered to the general public during the Flower’s tour, a popular prelude to the festival Who got the Power?! . In five villages of Grésivaudan, surrounded by the massifs of Belledonne and Chartreuse, the inhabitants discovered and appreciated this somewhat special tour. The official festival takes place in Pontcharra from April 29 to May 1.


In Allevard, in Isère, as in all the villages crossed by the Flower’s tourthe program was the same: a demonstration of hip-hop then sessions of initiation to break dancing and the art of graffiti before taking place for the evening show.

A popular traveling tour that appeals to all generations. Proof once again that hip-hop is a global cultural movement that attracts all audiences, even far from major urban centers. “Hip-hop is sometimes too locked up in the cities. There, it gives the opportunity to people from the villages to come and learn about the activities and to see shows”, explains Nico Demol, one of the organizers and dance teacher.

This village tour is also a way to promote the festival Who got the flowers?!, imagined by dance-loving friends gathered in the Nextape association. “The practices of hip-hop culture are graf, dance, rap and here, by organizing these workshops, through practice, we educate in this culture”, adds Tom Guichard, choreographer and co-organizer of the festival.

Born in 2014, Who got the flower ?! returns for an awaited seventh edition. First organized as a battle’s meeting, the festival has become a complete event that attracts artists from all over the world. 8,000 visitors made the trip during the last edition.

This year, 25 nationalities are expected for workshops, battles and other performances. Stars like the American Poe One, one of the best dancers and break dance teacher on the scene, will be present for a highly anticipated workshop on April 30.

Who got the flower?! – From April 29 to May 1, 2022 – 38530 Pontcharra – Registration and ticket office on the festival website

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